The group has announced that it has just signed a license agreement with DataLase, formerly known as Sherwood Technology.
DataLase’s product range incorporates specialist solutions for primary and secondary packaging, as well as alternatives to print-and-apply labels. The company is also developing applications such as direct tablet and food marking as well as full colour printing for the future.
The DataLase process allows brand manufacturers to write data directly on packaging materials, and has won awards for innovation and improving product security through its anti-counterfeiting features.
DataLase ink is applied to packaging substrates at either the printing or converting stages. Once exposed to a low-power CO2 laser, the DataLase inks chemically react, turning from white to black. Brand manufacturers can utilise the laser to write data such as date codes or bar codes onto their packaging materials.
Peter Brownrigg, Sun Chemical’s technical marketing manager, research, says that by offering the DataLase alternative imaging solution, Sun Chemical is able to provide a number of unique benefits to packaging suppliers and printers.
“These including being able to add value and product differentiation to packaging that can result in increased sales, considerable cost reduction and productivity gains for their customers.”
DataLase is a fast growing technology company, providing patented, innovative laser marking solutions across a diverse range of sectors. With its headquarters in Widnes, UK, it also has a significant US operation based in Atlanta, Georgia.
Sun Chemical is represented in New Zealand by its fully-owned subsidiary Coates.
