The Real Media Collective has opened entries for the 2020 Real Media Awards.
Kellie Northwood, chief executive officer at The Real Media Collective, says, “The Real Media Awards is dedicated to all things real: real results; effectiveness and campaigns demonstrating strong engagement; activation; and return on investment. We know how effective print is and if you’ve achieved something great with your client, then enter the awards, bring your client along and celebrate the work you’ve achieved together.”
Click here to learn more about The Real Media Awards.
The New Zealand Awards night will take place at Good George in Auckland’s Mission Bay on July 30.
The Real Media Awards encourage entrants to demonstrate their clients’ successful brand and retail marketing effectiveness, from catalogues to magazines, point of sale to direct mail and more. The awards celebrate the year and campaigns that achieved ‘real’ results.
The 2020 Awards programme will see the inclusion of major awards categories including Brand of the Year, Media Brand of the Year and Retailer of the Year. Organisers have expanded the Media Brands (consumer, trade and custom), Direct Mail and Point of Sale categories. A special category for commercial print marketing, Excellence in Craft, has often made the short-list for the Judges’ Choice Award.
Northwood says, “Each year we see more and more entrants talking through the story of their success, the journey their campaigns have taken and the results that have been achieved. It is wonderful to see the success of print marketing at work and we look forward to a bigger and better event this year.”
The Real Media Awards has enjoyed year on year growth with over 700 entries and attendees participating last year. The night sees the industry celebrated for the craft it delivers to customers. Organisers add that last year, the event sold and they had to place sponsorships onto a waiting list.
Northwood says, “We are keen to have our industry celebrated for its effectiveness, craft and excellence as a relevant marketing channel in the modern era. Our awards programme is all about bringing the printers and customers to celebrate their innovation and success, collectively their industry.
“The awards programme celebrates excellence across all ‘real’ media channels delivering strong outcomes for media investors. From letterbox to publishing, print marketing to in-store, these hardworking channels are key to developing the Collective’s purpose to focus on real media, real results, real channels.”
What: The Real Media Awards
Entries close: May 22, 2020
Awards Night: July 30, Good George Craft House
71 Tamaki Drive, Mission Bay, Auckland
Visit: www.therealmediacollective.com.au/rma2020
