Printing Industries New Zealand Chief Executive Joan Grace says the exhibition, which is being held at the Auckland Showgrounds from June 11-13, provides an ideal opportunity to see live demonstrations of cutting-edge industry developments.
“Our members who have attended in the past have found it valuable,” says Grace.
“It also provides a chance for them to get together and network with others in the industry.”
Grace says the simultaneous display of all of the 2006 Pride In Print Award winners — both Gold Medal and Highly-Commendeds — is another notable feature of the show.
“This allows people who might not be in the industry — such as students for example — to see what is on offer from a technological perspective and to then see what the outcome is through the Awards display.”
Printech Exhibition Sales Manager Irene Smith says the show always attracts large numbers of attendees. Over 4600 industry professionals and 3585 unique visitors attended Printech 2002 and the 2006 event is predicted to be the biggest yet for exhibitors.
“We’re adding half a hall to what we had in 2002 and so will have exhibitors on 3500 square metres of show space in halls one, two and three of the Showgrounds,” says Smith.
“This exhibition is the ultimate event for introducing leading suppliers of printing industry goods and services to their target audience of professionals who are focused on developing the profitability of their businesses.
“Statistics from the last Printech exhibition show that 61 per cent of respondents to their visitor survey held direct authority or influence for purchasing they types of goods or services seen at the Exhibition and that over 42 per cent organised a quote or appointment whilst at the show.
With DMG well-experienced in running New Zealand’s largest trade shows, Smith says exhibitors can trust they will receive the maximum potential from their display and investment.
“They just need to ring me and we can identify their needs and what they ideally want to achieve from the exhibition.
“For example, if they have a machine that is 10 metres long, we will organise adequate space to accommodate it. They might also want machinery up and running, a branding exercise or event hospitality on their stand.”
Although printing machinery and graphics materials and supply industries are traditionally well exhibited at Printech, there is always a wide representation across all sectors. In 2006, Ms Smith expects there to also be a strong showing in the finishing and binding area.
“One exhibitor in particular is making major in-roads in the market and that is seeing him go from a 56sqm stand to 196sqm.”
Educational seminars will also be run at Printech 2006.
Smith says the live exhibition creates a real “buzz” atmosphere for attendees and emphasises the importance of the show to prospective exhibitors.
“Printech is New Zealand’s only printing and related industries showcase. It provides the unique opportunity to bring together both the top industry personnel with future technology and product offerings under the one roof.
“Companies who want to stay at the forefront of their industry and see the way forward for their business cannot afford to miss Printech 2006.”
