HP has launched the HP PageWide Web Press T235 HD, calling it  an entry level continuous-feed colour inkjet web press, at Hunkeler Innovationdays in Switzerland.

The company says the new press offers commercial print service providers the most economical entry point to high quality performance for digital commercial printing. It says the T235 HD delivers a low total-cost-of-ownership platform for publishing, production mail and commercial print needs. Hp allows an upgrade to the HP PageWide Web Press T240 HD for increased productivity.

The duplex HP PageWide Web Press T235 HD delivers productivity at 122mpm in performance mode and 61mpm in quality mode, using dual drop weight printing, with seven levels of half-toning per colour. Steve Donegal, country manager, Indigo & PageWide Webpress, HP South Pacific says, “With the introduction of the HP PageWide T235 HD, it is easier for more print service providers to make the analogue to digital transformation.

“HP high-volume PageWide solutions allow print service providers to add greater value to high-volume data-driven print communications, with uncompromising performance and colour quality that brands demand. The HP PageWide T235 HD makes it possible to deliver cost-efficient, relevant and targeted print that engages customers in more creative ways.”

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