HP has announced four new 76cm (30-inch) HP PageWide web presses: the HP T390 HD, T390M HD, T380 HD and T370 HD.
The company made the announcement this week at Graph Expo. Mike Salfity, global head and general manager for graphics solutions business at HP Inc, says “Print service providers continue to search for technology that gives them a competitive edge in a crowded market, seeking the ability to deliver end customers high-value offerings while also increasing profitability.”
HP says the new presses provide high-quality colour prints and enable print service providers to address a wider range of commercial printing applications, such as customized magazines, catalogues and books.
The company sees the new machines taking work from work from offset presses, claiming reduced waste and makeready; just-in-time delivery; and streamlining supply chains as points of difference. The new presses print 150mpm in quality mode. Applications include colour trade books, journals, retail catalogues, brochures and marketing collateral at any run length. The HP PageWide Web Presses use HP Link Technology to embed internet-connected codes and invisible watermarks in printed collateral, such as customized text books, magazines or instruction manuals.
HP says that global inkjet page volumes recently surpassed 180 billion pages printed since it started counting in 2009, adding that customers now run more than five billion pages per month, up from four billion pages per month in 2015.

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