Show organisers attribute its popularity to its central location in Europe, at Amsterdam with the Netherlands, Belgium & Luxembourg, generating 39 per cent of visitors, this was more than matched by attendance from the rest of Europe.
Around 18 per cent of visitors to FESPA Digital came from the German-speaking countries (Germany, Austria & Switzerland), 13 per cent from northern Europe (the UK & Ireland, the Nordic region and the Baltic states), 12 per cent from France, Italy and Iberia, and 10 per cent from central and eastern Europe and the Balkan region.
While the profile of FESPA Digital was strongly European, many visitors from much further afield also made the trip to Amsterdam, with the remaining eight per cent of visitors coming from the Middle East, Africa, India, Asia Pacific and the Americas. In all, visitors to FESPA Digital represented over 103 different countries.
Many of the 234 exhibitors launched new products and visitors were able to enjoy a number of extra features, such as free seminars in the Showcase Theatre and a first class conference programme. The conference programme, which ran on days two and three of the exhibition, provided delegates with a variety of learning and information-gathering opportunities, involving equipment and consumables vendors, major European providers of digital print services, industry analysts, consultants and academics.
