Messe Düsseldorf and Printing United Alliance have announced a strategic partnership at drupa.

Starting in 2024, the partnership of the world’s leading trade fairs drupa and Printing United Expo located in Europe and North America, respectively, will bolster the reach of each brand throughout the industry.

Sabine Geldermann, director drupa, Portfolio Print Technologies, says, “Printing United Expo’s one-roof approach aligns very strongly with what drupa has brought to the industry over the last seven decades. Showcasing the many applications printing technology has these days, not only in the graphic arts field but in packaging, industrial and textile is what our attendees appreciate.”

Both organisations will look to make all their events more relevant and beneficial to both attendees and exhibitors in the ever-changing printing technology landscape.

Ford Bowers, chief executive officer if Printing United Alliance, says, “Our partnership with drupa underscores our commitment to advancing the entirety of the printing industry. Together, we will be able to deliver even more opportunities for growth and collaboration to all who participate in the marketplace of events. We look forward in the coming months to sharing our conversations on how this partnership will unfold and the benefits to all our partners.”

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