The Australian Institute of Packaging (AIP) will run a half-day training course on accessible design next month.
The course, designed to help grow market share by meeting changing consumer demand helps companies to make accessible design and ease of use critical design elements of all of their packaging. AIP says that ease of use design should be an integral part of your packaging.
A range of demographics have issues with difficult to open packaging, including the senior population; people with disabilities, arthritis sufferers; and children. Developed in conjunction with Arthritis Australia and Georgia Tech Research Institute, USA, the training course, which has been, will improve attendees understanding of accessible design guidelines, available as tools here and overseas, that can help to design successful ease of use packaging and more.
What: Accessible Packaging Design: Easy to Open, Easy to Use
When: Wednesday October 12
Where: Foodtech Packtech, ASB Showgrounds, Greenlanes, Auckland