Potential late entrants to the 2016 Pride In Print Awards need to act quickly to make the extended cut-off of February 29, with the regular entry deadline having now closed on January 31.

The awards organisers have placed extra incentives for companies to participate in this year’s event. For example, the revised structure aligns more closely to the print-buying community with a focus on end products and what they mean to the final customer.

Gearing for a strong Empowered by Print campaign this year, the awards have seen strategic tweaks made to the eight categories, reflecting the trends in our evolving print and packaging marketplace. Where appropriate, the awards have updated categories updated to reflect areas of strong growth, such as in packaging, labelling, signage, and billboards. The awards have embraced security trends such as product tracking and traceability and across all categories they have made improvements in definitions to enable entrants to get a better idea of where to best promote their product to the print buyer.

Sue Archibald, awards manager for Pride In Print, says these changes reflect the fact that Pride In Print flies the flag for the print industry, instilling a more external focus and making the awards more meaningful outside of the industry. She says, “Aligning the awards with the newest trends will provide better opportunities for businesses to promote their success with their end customers.

“It is consistent with the constant advances which Pride In Print has always made to keep in line with industry trends.”

Click here for full details of the entry categories and the requirements for each www.prideinprintawards.co.nz

Judging will take place between March 15-17 in Auckland and the awards night is set for May 13 at Sky City, Auckland.

For further information, please contact Pride In Print Awards manager, Sue Archibald (021) 663-881.

Leave a comment

Your email address will not be published. Required fields are marked *