Digital enhancement solutions maker Scodix has entered into a strategic global partnership agreement with Avery Dennison Under the terms of the agreement, Avery Dennison RBIS, Retail Branding and Information Solutions (RBIS), a division of Avery Dennison and an apparel and footwear branding, packaging, label, and RFID solutions specialist will acquire 10 Scodix Ultra Pro Digital Enhancement presses. This represents Scodix’s most substantial deal. The companies will implement the 10 finishing systems across Avery Dennison RBIS’s key production facilities worldwide. They will use the Scodix presses to enhance customer tags and brand labels. Charlie Brown, head of global innovation for Avery Dennison RBIS, says, “Avery Dennison RBIS is a worldwide leader in branding solutions serving the most inspired brands in the apparel and footwear industry. Clothing and footwear manufacturers are constantly seeking new solutions that elevate their brands, especially at point-of-purchase. Using Scodix, we service their evolving demands for greater branding differentiation and personalization, helping them to display their offerings as a more premium product. “One of the first customers to preview and adopt our Scodix enhancement option was outdoor apparel leader, The North Face. When we show customers Scodix for the first time, you can feel their energy shift, creating a wow factor.†Scodix offers nine different enhancement applications. Jason Rollo, director of global strategic accounts at Scodix, says, “Avery Dennison RBIS is recognised worldwide as the leader in labelling, branding and packaging solutions and we are honoured to be their production partner. Yet, it’s an honour that has been earned in the manufacturing trenches of their facilities. We started to work with Avery Dennison RBIS in early 2015, and have gained their trust with consistent reliability and quality productivity.â€
Avery Dennison grabs 10 Scodix presses
