Pantone 17-1230 Mocha Mousse is the Pantone Colour of the Year selection for 2025.
The company describes Mocha Mousse as “a trend led fashion colour with a rich neutrality that extends our perception of brown, crossing from the humble and earthbound to the luxury and aspirational”.
Leatrice Eiseman, executive director at the Pantone Color Institute, says, “Underpinned by our desire for everyday pleasures, Pantone 17-1230 Mocha Mousse expresses a level of thoughtful indulgence. Sophisticated and lush, yet at the same time an unpretentious classic, Pantone 17-1230 Mocha Mousse, extends our perceptions of the browns from being humble and grounded to embrace aspirational and luxe.
“Infused with subtle elegance and earthy refinement. Pantone 17-1230 Mocha Mousse presents a discrete and tasteful touch of glamour. A flavourful brown shade, Pantone 17-1230 Mocha Mousse envelopes us with its sensorial warmth.”
The company sees a growing movement to align ourselves more closely with the natural world. It says that, characterised by its organic nature, Pantone 17-1230 Mocha Mousse honours and embraces the sustenance of our physical environment. Imbued with authenticity Pantone 17-1230 Mocha Mousse finds harmony and balance between the demands of modernity and the timeless beauty of artful creation.
Laurie Pressman, vice president of the Pantone Color Institute, adds, “The everlasting search for harmony filters through into every aspect of our lives including our relationships, the work we do, our social connections and the natural environment that surrounds us.
“Harmony brings feelings of contentment, inspiring a positive state of inner peace, calm, and balance as well as being tuned in with the world around us. Harmony embraces a culture of connection and unity as well as the synthesis of our mental, spiritual and physical well-being.
“With that in mind, for Pantone Color of the Year 2025, we look to a colour that progresses our embrace of the feeling of our Pantone Color of the Year 2024, Pantone 13-1023 Peach Fuzz into another dimension, extending further into our desire for comfort, and the indulgence of simple pleasures that we can gift and share with others.”