Gavin Leahy, marketing supervisor at Aarque, says the company wants to highlight the advantages of latex. He says, “With this technology, you can reduce downtime and improve productivity to achieve great results.

“Part of the push and drive of latex is with green printing. Signage and print businesses find their customers have an increasing awareness of the importance and value for sustainability. HP latex technology is water-based so we are more than just talking about environmentally friendly printing.”

Aarque will have position its specialists on hand to answer questions that printers and signmakers have about HP latex and its various applications, among them business development expert Paul Smith. Alongside Smith, the AEC Technical Printer & HP Latex Media Application Specialists from HP Australia will cross the Tasman to answer any questions for the HP Technology Days.

Along with the show, Mactac and 3M will showcase some of their latest offerings to the New Zealand market. Smith says, “Solutions include the latest in the new Envision wrap films from 3M. Plus, Mactac has a new wallpaper range as well. Both 3M and Mactac paper and vinyl technology integrates perfectly in that environmentally friendly context. They have products that lead in terms of addressing environmental concerns.”

What:        Aarque HP Technology Days Wellington

When:       June 19-20

Where:      Aarque Showroom

42 Adelaide Road, Newtown, Wellington

Contact:     Paul Missen, phone 0508 22 77 83

Email:        hp@aarque.co.nz

What:        Aarque HP Technology Days Christchurch

When:       June 26-27

Where:      Elms Hotel, 456 Papanui Road, Christchurch

Contact:     Kerri McGregor, phone 0508 22 77 83

Email:        hp@aarque.co.nz

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